Banner ads get blocked faster than you can spell “ad blocker.” Pop-ups? Users close them before they even load. Meanwhile, push ads are quietly delivering conversion rates that make other traffic sources look amateur.
Push notifications hit users directly on their screens with click-through rates up to four times higher than email1. Smart affiliate marketers are banking serious ROI while everyone else fights over expensive Facebook traffic.
The secret isn’t throwing random creatives at the wall. Top performers use proven formulas that turn casual browsers into paying customers. These push ad examples from 2025 show exactly what’s working right now.
Why Push Ads Still Rule the Roost
Let’s have a quick refresher on why push ads are such a goldmine for affiliates. Unlike other ad formats, they offer a direct line of communication to real users. When someone opts in to receive notifications, they’re giving you permission to message them, which means you’re already talking to a warm audience.
Here’s a look at the different flavours of push ads you’ll see in 2025:
- Standard Push Notifications: These are the classic alerts that appear on a user’s mobile or desktop, even when they’re not browsing your site. They require the user to subscribe first, meaning you get high-quality engagement.
- In-Page Push Notifications: These clever ads look just like standard push notifications but appear directly on a webpage without needing a subscription. This is your secret weapon for reaching those tricky iOS users and tapping into a constant stream of fresh traffic. They often generate fantastic CTR and conversion rates.
- Calendar Push Ads: Another smart way to reach iOS users, this format sends your ad as an event invitation to the user’s calendar app. It’s a sneaky but effective way to get your message seen.
With stats showing that personalized push notifications can boost open rates by a massive 800%, it’s a channel you can’t afford to ignore.
7 Push Ad Examples That Are Crushing It
Ready for the good stuff? Here are seven types of push ads that consistently pull in high conversions. We’ve broken down the creative, the psychology, and the strategy behind each one. Pay attention, because these are the styles you should be looking for with your ad spy tool.
1. The “You’ve Won!” Sweepstakes Ad
This is a classic for a reason. Sweepstakes offers, like winning a new iPhone, are a top-performing vertical for push ads.
- Icon: A bright, attention-grabbing gift box emoji 🎁 or a shiny new gadget.
- Headline: (1) Unread Message: Your iPhone 16 is confirmed!
- Description: Your entry was selected! Click here to claim your prize before it’s given to someone else. Act fast!
Why it works: This ad plays on pure excitement and urgency. The headline mimics a personal message, making it feel exclusive. Using emojis is practically a must to make your ad pop and feel more personal. The description creates a strong sense of FOMO (Fear Of Missing Out), pushing the user to click immediately.
2. The “Virus Alert” Antivirus Ad
Fear is a powerful motivator, and this ad style uses it perfectly. Antivirus and utility offers often see great results with this approach.
- Icon: A red warning shield 🛡️ or a blinking alert symbol.
- Headline: SECURITY WARNING: 13 Viruses Found!
- Description: Your device is not protected and your data may be at risk. Scan now to remove all threats immediately.
Why it works: This creative creates a sense of panic that makes the user sit up and take notice. No one wants to think their phone or computer is at risk. The headline is alarming, and the call to action, “Scan now,” offers an instant solution to the problem. The use of context-relevant emojis triggers a reaction and adds to the urgency.
3. The Flirty and Personal Dating Ad
Dating is another massive vertical for push traffic, and the best-performing ads feel less like ads and more like personal messages.
- Icon: An attractive (but real-looking) profile picture.
- Headline: Hey! Someone near you sent you a message 😉
- Description: Don’t keep them waiting… a new connection is just one click away. Come find me online!
Why it works: It’s personal, direct, and sparks curiosity. The headline feels like a genuine notification from a dating app. The emoji adds a playful touch, and the call to action is inviting rather than demanding. Some ad networks even let you add the user’s city to the text, making it even more personal.
4. The FOMO-Fueled Crypto Ad
With the crypto market’s ups and downs, ads that tap into the fear of missing the next big thing are incredibly effective.
- Icon: A popular crypto coin logo, like Bitcoin or Ethereum.
- Headline: Missed out on the last crypto boom?
- Description: This new coin is predicted to be the next big thing. Get in early and claim your free £10 bonus!
Why it works: This ad speaks directly to a common pain point: missing a golden opportunity. Asking a question in the headline is a brilliant way to hook people in; they can’t help but answer it in their heads. It creates a curiosity gap and presents a new, low-risk opportunity with a clear bonus. Campaigns in the crypto niche have been known to deliver fantastic ROI when spied on correctly.
5. The “Limited Stock” E-commerce Ad
For e-commerce, nothing drives clicks like scarcity and a good deal. This style combines both to create an irresistible offer.
- Icon: A high-quality image of the product on sale.
- Headline: Flash Sale Alert! 50% OFF Ends Tonight.
- Description: This is your last chance to grab the item you were looking at. Stock is running low – order now!
Why it works: This ad creates powerful urgency. The “ends tonight” deadline and “stock is running low” message pressure the user to act now rather than later. It reminds the user of an item they’ve already shown interest in, making it highly relevant. Timing these notifications for evening scrolling hours can boost engagement by over 30%.
6. The Hyper-Local Food Delivery Ad
Personalisation is king, and nothing is more personal than an ad that knows where you are and what you want.
- Icon: A delicious-looking burger or pizza emoji 🍔.
- Headline: Hungry, London? Your favourite pizza is waiting!
- Description: Get FREE delivery from Pizza Palace for the next 30 minutes. Tap to order now!
Why it works: Geo-targeting is a game-changer. By mentioning the user’s city, the ad instantly becomes more relevant and harder to ignore. It feels like a special deal just for them. Combining this with a time-sensitive offer like “free delivery for 30 minutes” is a recipe for high click-through rates.
7. The iGaming “Big Winner” Ad
Gambling and iGaming offers thrive on excitement and the dream of a big win. This ad uses social proof to make that dream feel within reach.
- Icon: A jackpot symbol or a pile of coins 💰.
- Headline: JACKPOT HIT! A player just won £12,500!
- Description: The jackpot has been reset and is growing fast. Could you be our next big winner? Try your luck!
Why it works: It shows that real people are winning, which builds trust and excitement. It creates a story that the user wants to be a part of. The question “Could you be next?” is a direct and compelling call to action that invites them to join the fun.
How to Find Your Own Winning Campaigns with AdPlexity
So, how did we find these examples? We didn’t guess. We used the most powerful push ad spy tool on the market: AdPlexity Push.
Trying to create winning ads from scratch is like navigating a maze blindfolded. A spy tool like AdPlexity removes the blindfold and shows you the exact path to profit. It’s an intelligence suite built for marketers who want to see what’s actually working right now, not what should work in theory.
The AdPlexity Advantage
AdPlexity Push isn’t just another spy tool; it’s a weapon designed to give you a massive edge.
- Unmatched Global Data: Spy on campaigns running in over 80 countries and on more than 120 mobile carriers. This lets you find hidden offers and see what’s working in any GEO you can think of.
- Real-Time Insights: The ad world moves fast. AdPlexity gives you real-time data, so you can spot a hot campaign before it goes cold.
- Precision Filtering: Don’t waste time scrolling through junk. Filter ads by keyword, advertiser, publisher, affiliate network, device, country, and more. Find the exact ads you’re looking for in seconds.
- Download Entire Landing Pages: This is the real magic. See a creative you like? AdPlexity lets you download the entire landing page—HTML, CSS, images, and all—with a single click. You can reverse-engineer the entire funnel from start to finish.
One affiliate team used AdPlexity Push after a dating campaign flopped, initially losing money. By spying on successful competitors in Brazil, they discovered better creatives and landing pages. The result? They turned their initial $500 spend into $2,700 in revenue, achieving a 540% ROI. That’s the power of good intel.
Find Your Next Winning Campaign Today 🚀
AdPlexity Push vs. Other Spy Tools
How does AdPlexity Push stack up against the competition? Here’s a quick look:
| Feature | AdPlexity Push | Other Spy Tools |
| Push Ad Focus | Laser-focused on push ads | Broad and often generic |
| Countries Covered | 80+ | Typically 50-70 |
| Data Freshness | Real-time updates | Often delayed |
| Landing Pages | Full page downloader | Partial or no downloads |
| Interface | Sleek and intuitive | Can be clunky and slow |
For serious push affiliate marketing, AdPlexity is the undisputed champ, offering depth and features that other tools just can’t match.
Final Thoughts
Push notification ads remain one of the most effective traffic sources for affiliates in 20252. They cut through the clutter and deliver your message directly to an engaged audience.
But success doesn’t come from guesswork. It comes from knowing what creatives resonate, what headlines grab attention, and what landing pages convert. The seven examples above give you a solid blueprint, but the real secret is to constantly be on the lookout for new, winning campaigns.
Using a top-tier ad spy tool like AdPlexity Push is no longer a luxury—it’s essential. It gives you the power to see what your competitors are doing, learn from their successes, and launch profitable campaigns faster than ever before. Stop wasting money on tests and start investing in intelligence.
📱 Still creating push ads from scratch in 2025??
Top affiliates don’t waste time reinventing the wheel. They use AdPlexity Push to spot hot campaigns before they go cold—from viral sweepstakes to best crypto offers.
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